While many hotels operate solely for financial gain, those with a well-defined Purpose enjoy many important benefits. Having a clear Purpose inspires and motivates your team, enhances your brand reputation, creates a culture of innovation, and builds resilience. Purposeful hotels tend to outperform their peers in terms of business performance, as guests gravitate towards hotels that align with their values.
Whether you have a hotel or business, knowing your Purpose with the help of this handbook is the key to your future success.
But don’t just take our word for it, listen to what our clients have to say.
The Sustainable Hotel Handbooks have been successfully used by:
RENATO BOTTE, OWNER OF LOCANDA MISTRAL (PIEDMONT/ITALY)
LILIAN ROTEN, FOUNDER OF DESIGN JOURNEY AND HOTEL DE LONDRES IN BRIG (SWITZERLAND)
LUISE WEINERT, BACHELOR'S STUDENT AT FHGR CHUR (CHUR/SWITZERLAND)
With the help of guidance and exercises, get to the heart of what your Purpose is so you can share it with the world.
Through clear action steps, we’ll guide you in implementing your Purpose into each and every area of your hotel now.
Whether you’ve got a full team or you’re doing it yourself, get the tools and resources you need to execute on your Purpose.
We highlight learnings, tips and recommendations from hoteliers driven by Purpose, and spotlight purposeful hotels and businesses.
Once you’ve defined your Purpose, we’ll help you to shape your sustainability strategy and prioritise what measures you take first.
Take advantage of the unique and powerful benefits only Purpose-driven hotels and businesses have.
The Sustainable Hotel Handbook: Purpose features insights and guidance from some of the brightest minds shaping the future of hospitality.
As a B Corp-certified company, we encourage you to buy the digital handbook, which comes in a PDF file with various versions for easy handling and sharing with your team. As a special bonus, you will also receive the Introduction PDF free of cost!
After payment, you can access your digital product (PDF file) immediately in your private and secured Community member area for easy, life-long access and download.
If you choose this option, we will organise the printing with our trusted and sustainable printing partners.
Click the purchase button above and you’ll be taken to a secure checkout page.
Complete your order and check your email for your login instructions.
Login to your account and get started on making this Planet a better place for all.
The Sustainable Hotel Handbook: Purpose was crafted specifically with hoteliers in mind. As seasoned hotel consultants, we know better than anyone that boutique hotels have limited time, budget and resources compared to bigger hotels and chain hotels.
Therefore, The Sustainable Hotel Handbook: Purpose really focuses on everything boutique hoteliers need to make a purposeful hotel, with practical steps that are realistic, without being too time-intensive.
Yes! The Sustainable Hotel Handbook: Purpose is perfect for hoteliers who already have a hotel and are looking to inject more Purpose into it. We present activities and steps you can implement into your existing operations to increase your hotel’s purposeful impact, step-by-step.
All recommendations and action steps presented in The Sustainable Hotel Handbook: Purpose apply to new hotels too, not just existing ones.
We say: absolutely! There is no resource out there jam-packed with as much value for hoteliers looking to create purposeful hotels. Plus, with all the sustainability recommendations outlined in The Sustainable Hotel Handbook: Purpose, you will attract more guests. So it will pay off – literally!
If you are interested in purchasing a digital version for CHF 148, simply click the "Add to Cart" button and follow the easy steps to guide you through the purchasing process.
If you wish to receive a physical printed copy, please contact us directly to inquire about pricing.
Purpose is the reason your hotel or business exists – its overall WHY. It is the derived meaning that comes when you know that you created something that you believe matters – to yourself, to others, to society.
Be aware, Purpose does not entail earning a Profit. It must go above and beyond making money and be broad, humanistic and socially-engaged, linking your hotel or business to a greater good. It needs to inspire not only you but also your People, to do what you do together – and do it with passion!
And when we talk of inspiring, we mean inspiring action. Why? Because Purpose is not a noun, it’s a verb. It dictates how you work, how you engage and how you serve others every single day. It is something you live.
There is a process for getting to the heart of what your Purpose is, building it into your company, and opening it up into the world. We start by identifying what your personal Purpose is (as the hotelier, owner, CEO, etc.), and then translate it into the Purpose of your business in the form of a Purpose statement.
We walk you through the exact process for finding your Purpose in The Sustainable Hotel Handbook: Purpose. We even go one step further by outlining how you can effectively embed and activate your Purpose into your business.
Nice to meet you!
MAp is a B Corp-certified boutique hotel consultancy that empowers independent and boutique hoteliers, hospitality brands and investors in creating unique, innovative and sustainable hotels built for the future. Based in Zurich and woman-owned, the MAp team provides hotel concept development, hotel branding, hotel marketing and hotel sustainability services to award-winning clients worldwide. Through its focus on people and purpose, its innovative approach and bespoke solutions, MAp makes hotels, businesses and brands matter.
Create a thriving hotel business and learn more about holistic hotel sustainability with our practical handbooks, tools and resources. Let’s get started on the road to a more hospitable and purposeful Planet – together!
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